14 Jun 2024

Quality services boss becomes charity business ambassador

Debbie Farr.jpg

ISO Quality Services director Debbie Farr (pictured) has taken on the role of business ambassador with Midlands Air Ambulance (MAA).  

MAA operates and funds three air ambulances that cover six Midlands counties including Gloucestershire, Herefordshire, Shropshire, Staffordshire, Worcestershire, and West Midlands. 

It costs the Charity up to £14 million a year to maintain its three aircraft, critical care cars and the provision of a life-saving service, despite receiving no funding from the Government for its daily missions. 

ISO QSL has supported MAAC for over 20 years and is passionate about their services.

The directors have a personal connection to the charity after they assisted the Appleton family in a moment of need. Since then, they have raised thousands for the Charity through various initiatives such as their annual golf day and referral schemes.  

As a business ambassador, Debbie will work with the Charity to raise awareness and support by using her personal and business network to advocate for their services and participate in fundraising efforts. 

Debbie said: “The Charity is an integral part of ISO QSL, having been partners for over 20 years – so it only seems fitting that I now join the Business Ambassadors and really look to assist in any way that I can with their vision and encourage further collaborations, raising their profile amongst the business community!

“The work the charity does is of utmost importance and quite literally ‘life-saving’”. 

Pam Hodgetts from MAA said: “Our business ambassadors act as advocates for the charity so it’s important they are passionate about the work we do. 

“As a long-term supporter of the charity, it made perfect to sense to invite Debbie to join the team.  We are thrilled to have her on board, we know she will be a pro-active and valued member”.

Click here to know more about MAA and how to get involved.

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