NEC makes three senior hires
NEC Group Conventions & Exhibitions has brought in three new senior roles to the ICC Birmingham, with two individuals internally promoted.
Becky Bohemia is promoted to the new role of head of sales for ICC Birmingham, following six years ' experience working across the ICC and sister venue, the Vox Conference Venue.
Bohemia has been promoted from Account Director for NEC Group Conventions & Exhibitions, previously leading on sales for the Vox Conference Venue and NEC Conference Suites, as well as working on association business for the ICC.
Ben Prior is promoted to head of technical production, following a period as production manager across a range of ICC events. Prior has worked with the NEC Group for 10 years, leading on technical production for events.
The venue has also recruited Richard Yeomans as head of events for the ICC, Vox Conference Venue and NEC Conference Suites.
He joins from the Royal Dublin Society. Previously, Yeomans worked at The Convention Centre Dublin.
Becky Bohemia, Head of Sales at the ICC Birmingham, NEC Group Conventions, said: “The ICC is an incredible event venue. I 'm looking forward to leading our sales strategy across association business and corporate conferences, showcasing the teams we have in place to deliver memorable moments for our clients. ”
Donna Cunningham, group sales director for conventions, NEC Group, believes the time was right to create a new head of sales role to support the ICC Birmingham account management teams post-pandemic.
“Becky has a wealth of experience across our sales business which will be vital for us as we strengthen our strategy during the bounce-back period. We have new event and account managers joining us as the industry opens back up, and her leadership will be vital in guiding the teams, ” she said.
Head of technical production, Ben Prior said: “The focus on technology and what we can do for clients is growing, and I 'm pleased to be leading a group of multi-skilled technicians who enjoy specialisms in key areas of delivery for our clients."
Head of events, Richard Yeomans said: “It 's been an exciting start with the Conservative Party Conference in-venue. There 's a real buzz amongst the team and I 'm looking forward to the events we 're hosting over the next few months. ”
The ICC Birmingham recently held the World Congress for rail research 2022, a first for the UK. It also held The ICCA Chapter for UK and Ireland in April of this year, welcoming a record number of delegates to the city for the event. This December, it will host the ABPCO Excellence Awards.
Pictured from left to right: Richard Yeomans, Ben Prior, Becky Bohemia