City centre hotel achieves Sustainability Award

Green Key England has presented an international environmental award to Crowne Plaza Birmingham City Centre.

Green Key sets the standard for excellence in the field of environmental responsibility and sustainable operation within the tourism sector.

During the rigorous judging, each establishment is assessed against strict standards, which are set by the global Foundation for Environmental Education (FEE) and backed by the World Tourism Organisation and the UN Environment Programme.

These criteria include staff involvement, guest information and sustainable management of energy, waste, water, cleaning products, food and drinks.

Through making greener choices, each establishment is able to significantly reduce their environmental impact, reducing the consumption of energy and water and improve their guests’ experience.

Crowne Plaza Birmingham City Centre joins over 5,000 establishments across the globe who have also met the stringent criteria of the certification.  

The hotel has recently implemented a number of initiatives in order to improve the ecological footprint of operations including replacing all air-conditioning units with more energy-rated efficient systems, refurbishing mechanics of lifts for further energy efficiency and replacing boilers with better energy-rated units.

In England, the Green Key scheme is managed by environmental charity Keep Britain Tidy and chief executive Allison Ogden-Newton said: “We are delighted to award Crowne Plaza Birmingham City Centre a Green Key. This certification proves that quality and sustainability can go hand in hand, meaning travellers do not have to compromise in order to curb their carbon impact.” 

To find out more about Crowne Plaza Birmingham click here.

Pictured: David Constable, assistant maintenance manager and Pearse McDonnell, assistant front of house manager, Crowne Plaza Birmingham City Centre with the Green Key Certificate