Chamber head to collaborate on social media essentials event

Head of Solihull Chamber of Commerce Samantha Frampton (pictured) has announced that she will be collaborating with Birmingham City University on their ‘2025 Social Media Essentials: Algorithms, AI and Content Demystified’ event.

Created and hosted by Birmingham City University and STEAMhouse, the event is part of their STEAM Forward project.

The social media landscape is changing faster than ever. With emerging trends, AI-driven tools, and ever-evolving algorithms, staying ahead means thinking strategically, working smarter, and staying agile.

Taking place on Wednesday, 26 March at Crowne Plaza Hotel, the event will provide attendees with expert insights on the latest platform updates and social media trends for 2025, the ability to unlock the mysteries of algorithms, best practices for creating content, and help to boost your creativity and productivity with AI tools.

Renowned social media expert Luan Wise will be holding a practical course that will help attendees make sense of today’s dynamic digital environment.

Luan Wise is a chartered marketer and fellow of the Chartered Institute of Marketing, with over 25 years of marketing expertise across agency, client-side, and consultancy roles.

Luan is a LinkedIn Learning course instructor, an accredited lead trainer for Meta, and author of award-winning books on social media marketing, including Planning for Success and Smart Social Media.

For more information about Luan, visit her website or connect with her on LinkedIn.

Whether you're a marketing professional, business owner, or social media enthusiast, this session will empower you with the knowledge and skills to navigate 2025's social media challenges and opportunities confidently.

Samantha Frampton, head of Solihull Chamber of Commerce, said: “I am really pleased to be collaborating with BCU on this event and support their STEAM Forward project. We recently held a Solihull business at breakfast discussing the art of blending traditional marketing and utilising AI which our members found interesting and leaving them wanting to know more.”

For more information on the event, visit HERE.

STEAMhouse Forward is fully-funded by the UK government through the UKSPF (UK Shared Prosperity Fund) supporting Birmingham & Solihull businesses to innovate, collaborate and grow. The UK Shared Prosperity Fund is a central pillar of the UK government’s Levelling Up agenda and provides £2.6 billion of funding for local initiatives by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit the website.

If you are not a member of STEAMhouse Forward but would like to attend the workshop, you should apply at the link here. There will also be the opportunity to apply at the event by filling in a paper version of the form.