22 Oct 2024

Birmingham marketing agency announces new hire to support tech startups

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To further champion the region’s leading tech innovators, Birmingham-based marketing agency Digital Glue has appointed Lee Clark (pictured) as their new head of client growth.

In this role, Lee will focus on driving growth for startups and scale-ups, helping them achieve their full potential.

Lee Clark, a seasoned entrepreneur who bootstrapped his own tech startup, understands firsthand the challenges and high failure rate of the industry.

Having navigated these complexities, he brings invaluable insights to his role at Digital Glue.

Lee said: “As a tech founder who's been in the trenches, I know firsthand the challenges startups face. I’ve learned that perseverance is key for startups. But you also need a clear roadmap.

“At Digital Glue, we’re providing that roadmap – the strategic marketing guidance to help businesses not just survive, but also be ready to jump when the big opportunities come along.”

By leveraging his entrepreneurial experience, Clark will guide startups and scale-ups through critical growth phases, offering practical strategies to overcome hurdles and seize opportunities.

Clark set up his first business in 2008 which quickly turned into a company of over 20 people.

Learning about business once he had already set his own up is a story that will resonate with many founders and entrepreneurs.

A successfully exited founder of Oaktree who also raised finance through Venture Capital for GivePenny, Clark knows first hand what it takes to raise capital, a journey that is crucial for most startups.

Partnering this knowledge with Digital Glue’s team of marketing experts, tech startups and scale ups will be holistically supported; from investment winning pitch decks, to quantifying competitive advantage with powerful and meaningful messaging.

Most agencies are founder led, but not tech founder led, giving Digital Glue a unique position within the ecosystem.

The West Midlands is emerging as a global tech powerhouse, and fostering a thriving ecosystem is crucial to its continued success.

With a staggering 90 per cent of startups failing, Digital Glue is committed to supporting businesses in navigating this challenging landscape.

Confidence in the region is growing, with Birmingham becoming the top city in the UK for investment outside of London.

Organisations like TechWM have successfully laid out their vision for the region. As a key player in the Midlands ecosystem,

Digital Glue provides data-driven solutions that drive innovation and growth. The longstanding partnership with Midven, coupled with its work with FundingHero, demonstrates a dedication to empowering entrepreneurs and creating a region where technology benefits everyone.

Founders looking to ditch the guesswork, and bring experts on board to scale their business should email lee@digitalglue.agency to book a free consultation.

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