Agency appointed to revolutionise recruiter's online presence
Clevercherry, a leading website design agency in Birmingham, has partnered with Applause IT, a renowned technology and digital recruitment service, to revolutionise their online presence.
Looking to partner with a cutting-edge and forward-thinking digital and creative agency, proficient in crafting an intuitive website with unrivalled customisability, Applause IT came to Clevercherry to do just that.
This project was driven by a desire for a seamless user experience, coupled with the ability to tailor and personalise the website according to their unique requirements.
To cater to Applause IT's need for autonomy and flexibility, Clevercherry implemented a ground-breaking website architecture with modular editing capabilities.
This allows Applause IT to effortlessly customise the website's colour schemes, content, and layout, giving them complete control over their online presence.
The project encompassed a comprehensive range of elements, including integration with 3rd party API services, user journey mapping, wireframing, mobile-first design and build, high-fidelity prototypes, detailed information architecture planning, and a strong focus on customer engagement.
One of the highlights of the project was the integration of Broadbean Recruitment Software, a cloud-based platform that efficiently distributes job postings across various portals. This integration streamlined the application process for candidates and facilitated data management for the Applause IT team.
The enhanced website functionalities enabled Applause IT to attract and engage their target audience effectively, leading to increased conversions and stronger client connections.
Associate director of Applause IT, Alex Pitts (pictured) said: “Kicking off a new website project was daunting for us - especially when we were looking to build something from scratch.
“But it didn't need to be. We wanted to work with a local Birmingham business and have the ability to meet face-to-face and we couldn't be happier with the decision to work with Clevercherry.
“We've been talking through each step of the journey, from the initial requirements gathering, through to go-live. This enabled us to take part in design reviews and make decisions based on having options.
“Since then, we've continued to work together on how we can be far more productive with our website, help it to better reflect our employer brand, and also be more attractive and easier to use for our customers, candidates, and clients alike.
“I would highly recommend working with Clevercherry and we're certainly looking forward to our ongoing partnership. “