Pricing for Profit
Pricing your products or services competitively while ensuring profitability is a crucial aspect of success in the tendering process. This workshop is designed to provide small businesses with the essential tools and strategies to develop pricing models that strike the right balance between competitiveness and profitability.
Through expert insights and practical guidance, you’ll learn how to evaluate the true cost of delivering your product or service, set pricing that aligns with market expectations, and ensure that your bids remain profitable while meeting buyer requirements. This session will cover key strategies for determining pricing, understanding cost structures, and identifying potential value-added opportunities that can differentiate your bid.
By mastering pricing techniques, you will avoid undervaluing your offer, improve your financial outcomes, and position yourself as a strong contender in your tendering process, even in highly competitive environments. This hands-on approach will empower you to confidently submit bids that are both attractive to buyers and sustainable for your business.
Who Should Attend?
-
This workshop is ideal for small business owners, financial managers, and bid coordinators who are involved in the tendering process and want to enhance their understanding of pricing strategies. It is particularly beneficial for:
- Small business owners looking to strengthen their bidding process and ensure they price for profitability while remaining competitive.
- Financial managers who are responsible for cost analysis, pricing decisions, and financial forecasting within the business.
Whether you're new to the bidding process or looking to refine your pricing techniques, this workshop will equip you with practical insights to boost your chances of success.
Speaker:
This event is free to attend, and places are assigned on a first come, first served basis
This event is part of the Get Ready 2 Supply programme, delivered by the Greater Birmingham Chambers of Commerce in partnership with Newable. This programme is funded by the UK Shared Prosperity Fund (UK SPF). As a result, a range of data must be collected from all applicants to assess your eligibility to attend/participate in in Get Ready 2 Supply activities.
Please note: By applying to attend this event you are consenting to your information being shared by the GBCC with Newable, Birmingham City Council and Solihull Council for the purposes of the Get Ready 2 Supply programme.
About Get Ready 2 Supply
Get Ready 2 Supply builds on ongoing work to enable more small and medium-sized local businesses and social enterprises to access key procurement opportunities with members of the Birmingham Anchor Network and other large local businesses.
The programme is joint funded by both Birmingham City Council and Solihull Metropolitan Borough Council through the UK Shared Prosperity Fund and will directly connect East Birmingham and North Solihull businesses to customers and contracts.
Get Ready 2 Supply offers eligible firms in East Birmingham and North Solihull:
- One-to-one tailored supply chain readiness support from experienced business advisors
- Expert-led workshops, designed to ensure firms are ready to access supply chain opportunities
- Match-making ‘Meet the Buyer’ opportunities, where they will have the opportunity to discuss the provision of specific products and services
Get Ready 2 Supply will also award up to 10 eligible firms with capacity-building grants of up to £8,000 per business, to remove logistical obstacles to their contracting competitiveness.
For more information about GR2S click here
Venue
Online

