Knowledge sharing and best practice
Our range of seminars and workshops are delivered by experts within their field, facilitating knowledge sharing and learning - giving your business the tools to reach its full potential.
Pop-up Workshops
The workshops will run as silent workshops and headphones will be provided. 40 places per workshop. Please book onto the main expo and workshop admittance on the day will be on a first-come first-served basis.
- How to stand out on social media (even if you think your industry is boring!) - 10.30am-11.00am
In the fast-paced, saturated world of social media, it can be hard to know how to stand out as a brand. Competing against influencers, content creators, and huge brands, is there still a space for smaller brands on social?
The answer is undeniably, yes! The world of social has changed, becoming more reactive, trend-based, and casual than before. This shift opens the floor to even the smallest of creators, businesses, and the like – you just have to know HOW. In this seminar, integrated marketing consultancy, Liquid, and TikTok agency, Nonsensical, explore how you can stand out on social media, even if you are considered to be in a ‘boring’ industry. Covering channels such as Instagram, X, LinkedIn, and TikTok, the experts will take you through the ultimate formula for you to break through the noise on your social channels and reap the benefits.
Oli Hills
- Developing Your Young Professionals - 11:15am-11.45am
Hosted by, Sophie Poduval-Morrell, Future Faces Manager and Leader of the largest young professionals network in the region, you will hear from a panel of business leaders across Greater Birmingham who understand the importance of investing and developing young professionals. During this session, there will be an opportunity to ask questions and learn from some awarding experts.
- The Power of PR: Telling the Story of Your Business - 12:00pm-12:30pm
Hear from media and public relations experts about how PR can transform your organisation’s narrative and elevate its visibility. This session will provide valuable tips, actionable insights and best practices for crafting compelling stories and sharing key messages that resonate with your audience.
- Understanding your Customer through Effective Business Development and Marketing - 12:45pm-1:15pm
This session is presented by Entec Si and will outline the process for SMEs to boost their business development activity: from research to truly understand your customer to activation that attracts leads and wins sales.
- Mental Health in the Workplace – Moving Awareness to Action - 1:30pm-2:00pm
This session will focus on looking at common mistakes companies make whilst trying to support their employees wellbeing and address what you can do to make a real difference. We all know that supporting the health and wellbeing of our people can make a positive impact to the business, it can increase productivity, reduce absenteeism and staff turnover and can save the company a lot of money. Making sure we turn awareness into action though doesn’t have to be complicated and the discussion will highlight some simple things your company can do that will be a ‘win win’ for employees and the business.
Amanda Jackson
Seminars
70 places per seminar. Please book onto the main expo and workshop admittance on the day will be on a first-come first-served basis.
- Fundamentals of AI - 1:00pm-1:45pm
Content announced soon.
- Your risk, your reputation: A review of business threats and innovative ways to mitigate them. A focus on all things Cyber, Dark Web, Ransomware and People - 2:00pm-3:00pm
Reputation is everything. As businesses we spend lifetimes building and creating brands that stand for excellence and trust. In the connected world we now operate in managing the risk to your brand is incredibly difficult. If you aren’t a cyber company the jargon, the scale of the threat can be overwhelming. The point of this session is to demystify this landscape. It is to make you aware of the threats but guide you as to how you can mitigate those risks. Cyber isn’t complicated in essence it is about people and behaviours. It’s about understanding how they can impact on your success and having the tools to mitigate those risks.
Forensic Pathways - will highlight the latest trends in cyber threats, with a particular focus on ransomware activity analysis. We'll examine real-world examples, providing valuable insights into the tactics used by cybercriminals. This forms part of an overall recommended business strategy of ongoing due diligence, business monitoring and cyber awareness.
Intercity Technology - Business security can’t be just down to your technical teams. It has to be a cultural shift to stop breaches across all of your functions. Intercity Technologies presentation focuses on their Cyber Security Framework (CAF) which is designed to help monitor and improve security across the entire business, translating the CAF into non-technical routines that encourage ownership of security throughout the operation.
Lee Doughty
Book your FREE delegate ticket now.
